“Are you serious?” Touch upon a countercurrent or unpopular topic with your friends and you’re most likely to get that in response. Maybe a frown and a familiar look of skepticism. Because whether you like it or not, people will always have their assumptions and prejudices. It can take you a long time to convince …

You don’t read much about link popularity these days. As a matter of fact, if you’re new(ish) to this whole internet marketing thing, chances are you’ve never heard of it. And that makes sense because it’s lost a lot of rep points from veteran marketers. See, link popularity is just a fancy way of saying …