Gossip isn’t limited to the schoolgrounds. As SEOs, we get caught up in gossip all the time. Did Google change something? Was that just an algorithm update? What’s everyone else doing to build backlinks and top the SERPs? No one really knows every ranking factor in Google’s algorithm, or even exactly how the algorithm works. …

Imagine a social network for storytelling and business writing. Frequented by other passionate, educated, young writers who want to share their ideas with the world. Like Instagram, but for storytelling and with SEO value. (Or LinkedIn for Mac types.) Bonus: It even has curated publications with built-in audiences that are interested in the stuff you …

The best way to beat your competition? Do what they do, but better.  Find out what they’re doing to top the SERPs, and make their strategy into your own. See with your own eyes and hear with your own ears. And I’m about to show you how! Let’s identify and track your competitors’ use of keywords …