Traditional backlink building involved a straightforward process of link placement, based on frequency, to bolster the strength of a subject’s domain and eventually earn higher ranks site-wide. Today, Google’s search algorithm is much more sophisticated. It’s capable of discerning the intention, context, and value of a backlink and taking appropriate action. If a link is …

With SEO being widely used for online success, many self-proclaimed “SEO Gurus” have popped up, offering unrealistic results and making impractical promises. Every other day, business owners receive cold calls and spam emails about surefire SEO techniques that can take any business to the top in no time. It is no surprise that SEO scams …

Every online business owner wants to be successful with SEO and get more organic traffic. But what do you do when you don’t have enough experience and don’t know how to improve your website’s rankings in Google? You either start learning search engine optimization and how to build backlinks, or you choose the easy and …

Search engines have come a long way. At the onset, ranking higher in search engines wasn’t an uphill task. More precisely, gracing top Google pages only required an entrepreneur to stuff content with keywords and add multiple links. In the recent years, however, numerous changes have been evident. With the recent Google Algorithm updates, SEO …

As you probably know by now, links control the web, and if you want to make it to the top of any search engine, you need to get high quality backlinks to your page. It’s currently the best way to bring more traffic to your website and increase exposure to your brand. However, this isn’t …