Entries Written By Grace Sweeney
Is the Future Linkless? What You Need to Know About Linkless Backlinks
Social, AI, voice search. The future is now. But the more things change, the more they stay the same. Backlinks have stuck with us through years of confusing algorithm changes and shifting strategies. There’s only one key difference between now and 10 or 20 years ago. Quality is much more important than quantity. The “more, …
Link Schemes and Other Sins: 10 Bad SEO Habits to Quit Right Now
SEO is all about playing the long game. Slow and steady. Backlink by backlink, one blog post at a time. You can try to cheat Google, but in the end, lazy SEO, thin content and workaround link schemes won’t give you the long-term results you’re looking for. Bad SEO comes in a few different forms. …
5 Backlink Audit Tools to Sniff Out Bad Links and Protect Your Site
The concept of a backlink audit conjures up visions of an IRS raid. But, the process is essential to your marketing strategy. Spammy backlinks can do a real number on your website, dragging you down with irrelevant content and a bad reputation. With link audits, you’re on the lookout for bad actors trying to drag you …
Backlink Beast Review: Scam Artist or Monster Link Builder?
There’s not a single marketer who wouldn’t love to automate their link building process. Backlinks are one of the most important metrics in search rankings, but building them can be a whole lot of work. So what if you could plug some info into a magic tool that built links for you as you sleep? Backlink …
The 6 Best Brand Monitoring Tools to Keep Tabs on Your Reputation
Are you keeping an eye on your brand? If not, you’re not alone—brand monitoring is one of the most overlooked aspects of digital marketing. And it’s not just something we overlook. It’s something many of us actively avoid. It seems much more difficult, and the potential results seem much less clear, when compared to the straightforward science of …
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