Here’s a question for you: How often do you think about the status of your existing backlinks? I’m willing to bet rarely, if ever. If that’s true, don’t fret. You’re not alone. Most marketers don’t.     And the reason is simple: They’re constantly told by experts that more and better backlinks are the “golden …

You may have noticed by now that there’s not a lot of info on Moz.com’s MozRank. And what little bit is available remains scattered across the interwebs. Yet this score is one of the more powerful and effective metrics for measuring your SEO progress. So, I’ve decided to give you a complete and concise guide to …

Submitting your site to search engines is still important for SEO success. Mainly because it offers you benefits you can’t get anywhere else. Benefits like: 1. Making sure search engines index your site, 2. Letting search engines know exactly what’s important on your site, and 3. Using search engine-specific tools to improve your site’s overall …

It’s not always clear what you should and shouldn’t disavow. When you find an unnatural backlink, should you: Disavow the URL only or Disavow the entire domain?     Both options have consequences that can either hurt or help your rankings. This particular guide will focus on disavowing domains. Disavow Domain Guide: The Why, When …

You don’t read much about link popularity these days. As a matter of fact, if you’re new(ish) to this whole internet marketing thing, chances are you’ve never heard of it. And that makes sense because it’s lost a lot of rep points from veteran marketers. See, link popularity is just a fancy way of saying …