Most quote posts are all about motivating you to take action.     And while I’m all about reading and being inspired by these types of posts, I want to give you something that I feel is a bit more beneficial than just cleverly-worded sentences. Sure, I could’ve chosen the quotes that were “most memorable.” …

Google is always changing its algorithms. That’s no surprise. But the last couple of years saw major changes on “Big G’s” part. Let’s just say that the way you rank on Google this year will be very different from past years. Let that sink in … because if you don’t “get” that statement and act on …

Keeps your friends close, your enemies closer, and your digital marketing competitors in the palm of your hand. God knows we marketers have no shortage of competitors. The competition for online exposure is fierce. One recent survey by Clutch reports that 71% of small businesses have a website. And 92% of those who don’t said they …

Sometimes it’s the simplest things that can make the strongest impact.  This holds true in SEO, too. It’s easy to get caught up in complex link building strategies and fancy tools that boast all the bells and whistles. But you don’t need to invest tons of time, or even spend lots of money, to give …

When it comes to your backlinks, there’s no room for indecision.  You’re either going to keep the link or remove it, and that’s going to depend on how Google feels about it. There are links Google loves—these strengthen your backlink profile, and as a result, boost your overall SEO. Then there are links Google hates, …